Holiday Gratitude for Early TWEAK IT Praise

As the holidays near, I want to thank everyone who has offered their early praise and enthusiasm for TWEAK IT: Make What Matters to You Happen Every Day (Center Street/Hachette, January 8, 2013). It has meant so much to me.

I’d like to give special thanks to the following leaders and experts for their support. I admire them all tremendously and am grateful: 

  • R. Glenn Hubbard, Dean of Columbia Business School
  • Susan Cain, the bestselling author of QUIET: The Power of Introverts in a World That Can’t Stop Talking
  • Dan Schawbel, Founder of Millennial Branding, author of Me 2.0
  • Whitney Johnson — HBR blogger and author, Dare, Dream, Do: Remarkable Things Happen When You Dare to Dream
  • Julie Burstein, the bestselling author of Spark: How Creativity Happens and host of
  • Brad Harrington, Executive Director, Boston College Center for Work & Family.

“In her new book TWEAK IT, Yost draws upon almost two decades of experience in this area to offer new, commonsense techniques for personal and professional success that will benefit both people and business.” R. Glenn Hubbard, Dean, Columbia Business School


“Cali Yost is one of our wisest and staunchest thought leaders. In TWEAK IT, she delivers a brilliant mix of deeply researched and deeply practical advice that will improve the life of anyone who acts on it. A must-read book for anyone who is overextended, overworked — and passionate about their lives.” Susan Cain, bestselling author of Quiet: The Power of Introverts

“Cali proves that there’s no one-size-fits all model when it comes to work life balance. TWEAK IT helps you better organize your life so you can make the most of each day. If you feel like you don’t have enough time to manage your social and professional life, you must read this book!” Dan Schawbel, Founder of Millennial Branding, Author of Me 2.0

TWEAK IT by Cali Williams Yost, the leading authority on managing work and life, just went to the top of my recommended reading list for people who are ready to get their dreams done.  Having made my own list of tweaks, I am already going more confidently in the direction of my dreams.  I am certain you will too.  When you ‘tweak it’, dreams won’t be somewhere over the rainbow, you’ll find they are right under your feet. Whitney Johnson — Author, Dare, Dream, Do: Remarkable Things Happen When You Dare to Dream

I’m grateful to TWEAK IT for helping me make meaningful tweaks to my hectic work+life fit.  In just the first week, I made a date to see my mom for dinner, set a schedule to walk with my husband a few times a week, and remembered to prioritize spending 10 minutes a day with each of my kids. Cali’s mindful approach and her stories about work+life fit naturals, offer up the possibility that we can all, in her words, “make what matters happen every day.”Julie Burstein, author of Spark: How Creativity Works, and producer/host of

“Organizational culture, management support, and human resource policies are important, but ultimately, it is the individual who must determine their fit, and manage the process of achieving it. Cali Yost’s latest contribution to the field, TWEAK IT, provides individuals with a simple yet elegant way to take hold of their lives and, in doing so, achieve their personal and professional goals. Filled with real-life cases and easy to execute tips and “how to’s”, TWEAK IT illustrates vividly how small changes can have a big impact on the quality of our lives and our relationships with those who matter most.” Professor Brad Harrington, Executive Director, Boston College Center for Work & Family.

Again, thank you all!  And remember to “tweak it” and make what matters to you happen this holiday season!